A new season always means a new twist on the latest trends, and we’ve been keeping an eye out for the ones your clients will want you to watch.
Some 2017 trends seem as if they were made for winter. Shimmering metallic definitely falls into this category. While gold and silver are ever-popular, copper took its place in the mixed metals family this year and is prominently featured in this season’s décor. Look no further than the aisles of your local home goods store for proof. Plan to use lots of metallic elements from linens to centerpieces as you plot winter designs.
Photo credit Don Mears Photography
We’ll also see a greater emphasis on color this winter. Instead of the muted or pale palettes that have been featured during the past few years, jewel tones and wild patterns are returning. Clients will want to see how you are able to incorporate pops of strong accent colors throughout their winter events, so think boldly and creatively.
Focus on the guest experience
This is the event designer’s battle cry for the year, but it’s an important one, so don’t neglect it. Clients want their guests to leave an event having experienced something engaging, unique and wow-inspiring. Interactive food and beverage stations are prime examples of this concept. Options like whiskey tasting and cigar-rolling tables are in-demand activities that help guests feel like part of the show.
Even if your client’s budget won’t support an event full of activities, you could choose just one or two that really communicate something personal about your clients to their guests. Just make sure you make guests think “wow” long after they leave, and you’ll be on the right track.
Where there are floral pieces this season, there will be berries – and lots of them! They not only add a holiday feel to arrangements, but they add texture as well. Pepperberries, elderberries and coralberries are all in season and ready to make floral pieces extra beautiful. As an added bonus, they satisfy the year’s “bringing outdoor elements in” trend, as well.
All about the velvet
Both crushed and standard velvet are highly popular this year, and there is no season better for the fabric than winter. Velvet will play a huge role in winter fashion, but will also be featured on tables in the form of linens and floral décor.
Winter 2017 may close down our year, but it opens up a whole new world of design opportunities for you and your clients to enjoy.
Kim Sayatovic is the Founder and Chief Creative Officer of Belladeux Event Design, a full-service wedding and event design firm based in New Orleans, Louisiana.
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