Business & Operations

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Sales Leaders—What Do We Do Now and Next?

Jennifer Perna

April 02, 2020

I am trying to remember what happened post 9/11 and post 2008 recession. I was a Director of Sales managing four salespeople when the unspeakable...

Industry News

The Importance of Keeping Cash on Hand

Amber Kispert-Smith

March 30, 2020

In the wake of COVID-19, businesses have either shut their doors, moved to a limited service model or some have even looked to alternative revenue...

Weddings

You Are Who You Do Business With

Brittny Drye

March 27, 2020

While you may be open to professional relationships that don’t endorse others’ beliefs, it’s important to understand that our clients don’t always...

Industry News

Standing Together Amid COVID-19

Amber Kispert-Smith

March 26, 2020

For many, it may seem like every time you turn on the television or pull up a news site you are bombarded by the negative—another case of COVID-19...

Business & Operations

May 15th is NOW the New Year

Jennifer Perna

March 25, 2020

I have always been in control of my destiny my entire career. As a salesperson, the more I worked, the more I made. There were very little outside...

Business & Operations

The New Normal

John Reed

March 24, 2020

As we are being asked to distance ourselves from our workplaces, others around us and our daily norms, we are relying on the ability to work in the...

Business & Operations

When Catering Meets Delivery

Amber Kispert-Smith

March 23, 2020

With thousands of employees working from home, kids out of school, events cancelled, and large gatherings banned, the catering industry has found...

Industry News

COVID-19 Resources

Kathleen Stoehr

March 20, 2020

Keep an eye on this growing list of resources. Newest information will pop to the top of this list. Read my open letter to the catering industry here...

Business & Operations

Three Ways to Hustle When Sales are Slow

Michelle Loretta

March 19, 2020

If your sales aren’t shaping up in line with your goals, it’s time to hustle. While marketing and sales in the events industry can be somewhat...

Conferences

Nurturing Relationships After a Conference

Kevin Dennis

March 17, 2020

Industry conferences are a fountain of education, connections, and inspiration — there’s no doubt about that. However, they are also a whirlwind of...

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