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Picture this: a world where customers are armed with information at their fingertips, wielding the power to make decisions with lightning speed. Gone...
The s-word—sales—has been the bane of many catering companies’ existences this year. The post-pandemic boom is slowly subsiding, ghosting is becoming...
If I were to ask you, “What does the future of sales look like in the special events industry?” what would you say? I’ll give you a hint. It includes...
In a world where marketing plays a huge role in the long-term success of your wedding business, having someone at the helm is a must. When your goal...
Being a salesperson sometimes has a bad rap. People don’t like to be “sold” and may unconsciously put up a wall even before you speak.A part of life...
Clients are not always decisive. They want to feel like they are in control of the buying situation. Sometimes the client’s buying cycle doesn’t fit...