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An Open Letter to the Catersource Community

This will not be the type of traditional letter you have been seeing transmit from businesses across the globe. This is a letter to, for, and about you.

We see you.

We share your pain for the losses and massive disruption you have incurred over the past week; and will continue to incur as social distancing and closing mandates continue.

We understand the despair and anger you must be feeling; the distressing business decisions you have to make that were not in your strategy plan for 2020.

Today in Minnesota, the birds are singing, the sun is shining, and my cat is begging for a walk. How could this beautiful day feel so darn lousy?

Just one week ago Catersource Conference & Tradeshow opened, and we had record breaking registered attendance, via the combined The Special Event co-location. As the closures and warnings began to roll out nationwide and people began preparing for departure, the one overarching theme I heard more than anything else was that it was comforting to be together and commiserate as the world changed. Talking it through with colleagues and peers softened the blow, even if just for a moment.

Follow me on Twitter @cs_editor for quick links and updates.

This is also a letter about how Catersource can help you.

My goal is to give you the information you need to rebuild, be it links to emergency loans, advice on how to start a drop off division, or even how to approach and rehire the one person you really didn’t want to lay off. And then, post-virus, I want to provide a vehicle to bring you all together again to regroup, plan, educate, and celebrate how resilient the hospitality industry is. Please go to Catersource.com for the latest.

If I can help in any other way, please reach out to me directly at [email protected].

Wishing you and yours good health, and a quick resolution to this international crisis.

Kathleen

 

Kathleen Stoehr

Kathleen Stoehr is the Director of Community & Content Strategy for Informa Connect | Catersource and Special Events magazines, including all digital content for both websites and e-newsletter products. She also vets, hires, guides and coordinates all live education at Catersource Conference & Tradeshow, Art of Catering Food, Leading Caterers of America Executive Summit, and bridge content at The Special Event.