September 2010

September 2010

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FEATURE

Holiday Ideas | Traditional … and More
New twists on the expected holiday menus—and menus that don’t scream “holiday” at all—help caterers sell parties to their customers.

Dish Catering of London | Maxing Out Creativity
Dish Catering of London develops unique ideas—and knows how to market them so they stand out in a competitive market.

SPECIAL FOCUS

Appetizers | First Impressions
With their first bite, guests can turn on to an event — so it's important that the first bite be delicious. Prepared foods, whether they are shells ready to be filled with your recipes, great appetizer ingredients or pre-cooked frozen items, make it easier to give your customers the best.

Tabletops | Set Tables for Success
Tabletop items add that important finish to an event's design — and show off  your menu with style.

DEPARTMENTS

Behind the Cover | Ritz-Carlton
Sweet Couture. 'Accessories' create an exciting catered event

Caterer to Caterer | Guest Attendance Counts
Accurate numbers can immediately benefit your bottom line.

Conference News |  The Premier Learning Event for The Catering Industry
The 2010 Catersource Tradeshow February 27 - March 2, Las Vegas

How To | Selling Big
Smaller companies win major events with strategy

Recipe Contest Winner | Sodexo Education
Jerk Chicken Winter Green Salad

Selling | Last Year's New Idea for Holiday Business
Combined parties helped in a bad year, but took a lot of effort

Spotlight  | Let the Games Begin
The World Cup was huge for catering

Starters

Chefs Collaborative Monitors Louisiana Seafood | Are Things Getting Better | You Say Tomato, I say Kumato | The New Oliver Harvey Collection | Make it Better with Butter | Easier Fillo Dough

Takeaway  | Turning a Cheese Display into a Centerpiece
The Ripe Choice in Manhattan Beach, CA puts together displays that reflect the season, the event and the space.

VOICES

80/20  | Bill Hansen
Business Outlook | Carl Sacks
Marketing | Meryl Snow
Roman’s Opinion | Michael Roman

IN EVERY ISSUE

ICA Dish | From the International Caterers Association
NACE  | From the National Association of Catering Executives
ACE Award Winners | 2010 Achievement in Catering Excellence
Advisory Board | Catersource Advisory Board Member List

ON THE COVER

Caterer: Ritz-Carlton, St. Louis
Photography: Ashley Gieseking